Improve Your Sales By Using This Simple Trick

Many business owners believe that hard selling is the most effective way to make customers buy.

The only problem with that is…

Most businesses got it all wrong. They ask for too much in the beginning. And pressure their customers into buying immediately. 

One of the best ways to avoid this is to use what is called a “2-step lead generation”.

You might not know what it is but after I show you some examples you’ll know exactly what it is.

What Is A 2-Step Lead Generation?

Imagine walking up to a girl and proposing marriage on the spot 

What do you think her response would be?

It’s a hard NO.

Instead of asking for marriage right off the bat, get to know her, build some connection, and then slowly progress into marriage.

That’s exactly what a 2-step lead generation is.

Well, besides the marriage part.

A 2-step lead generation is a marketing strategy that is divided into 2 steps.

The first step is to capture attention, and then in the second step you nurture them into buying your product or service.

Now that you understand how it works, the real question you might be asking is: how do you properly implement a 2 step lead generation into your business?

Provide Value Before Selling

The first step to properly using a 2 step lead generation is to provide value upfront in exchange for basic contact information.

You do this by providing a free eBook, a guide, valuable content, etc.

People must trust you before they trust your product or service.

Which is why we focus on providing value so we build trust. And then after building trust, we present them with the product or service.

Follow Up Is Key

The last step to properly using a 2 step lead generation is to consistently follow up with people who have expressed interest. Whether through email, scheduling a call, or another way to interact with them.

Just be mindful, don’t go flooding them with emails, or consistently calling them.

But slowly build a connection and then slowly present your product to them.

Use the 2 step lead generation strategy into your business and see your sales improve.

Much more on the way

Talk soon,

P.S. Want me to check your business, and see if you're properly using the 2 step lead generation strategy in your business, or just see if you’re making these same mistakes in your business?

Stay in touch with us today. If you think we would be a good fit I will personally look at your business and your marketing, come up with a strategy of what I would change and discuss it with you in depth on a call.

No cost, no obligation.

If you want to work together, I’ll show you exactly how that works, but if not then that’s perfectly fine too. No hard selling, no annoying sales tactics, no pressure.

Sounds good? Then fill out this form: https://www.jmmarketing.services/contact